Hi ehchang,
Haha, no problem, i know it's your personal opinions - so is the postings made here from anyone else

Hmm, seems like you're not too sure why you like SPH over singpost too.
If you ask me, I think both used to have monopoly over their business. However, after the postal liberalisation for singpost, that sort of took the cream of the cake. Singpost isn't going to cripple (actually, not sure yet - have to see what MDA announces towards the end of the year to see if it can deal a death blow to singpost) since they are already diversifying their business ever since the postal liberalisation is announced much much earlier. That sort of regulation rulings weaken the monopoly strength of singpost.
For SPH, first of all, I'm not familiar with their business. But from what i gather, it seems like their business has more monopoly in Singpost. Business wise is more cyclical, unlike singpost, and is more tied to the general economic situation in singapore. That's about all I know about SPH.
Going to do more study on Singpost. Vested btw.