31 Years of Investing Wisdom in 5 Minutes
Author: Zacks Investment Research
Let’s flash back 31 years ago to a brokerage office in Merrillville, Indiana.
There you will find a young Steve Reitmeister doing a summer job for his father. Sure I was trying to earn extra spending money. But, more importantly, I was a budding young capitalist eager to learn about investing in stocks. So who better to learn from than my father, a seasoned Certified Financial Planner?
So dad pulls out the (seemingly 50 pound) hard copy Value Line Investment Survey binder. He reviews the basics with me. Such as understanding that owning stocks is about taking an ownership stake in the company.
And the healthier the company and the more earnings it generates, the higher the stock price will go. He then leaves me for a while to do some research on my own.
I was immediately drawn to the valuation section for each stock. In my mind it made no sense to buy a stock that they only expected to go up 30-50% when some had the potential to go up 100, 200 even 300%.
My dad tried to explain to me that quite often they are discounted for a reason. Many of them were troubled companies producing poor earnings results and suffering from declining stock prices. This made them risky investments and perhaps should be avoided.
No matter how hard he tried I could not be swayed. I wanted the chance at the higher potential return. Right then and there, it was clear I was a value investor.
The story since then is one of some glorious successes (buying Amazon at $8.65 and Priceline at $14.62 after the Internet bubble burst). But also a story of some shocking failures (watching shares of @Home and CMGI go from bad to non-existent).
So the purpose of this article is to share 3 key lessons learned over these 31 years with other investors who enjoy the thrill of profiting from great value stocks.